Automation with Purpose
I.S.’s marketing automation consultants help clients increase their ROI by analyzing existing marketing channels and developing an automation strategy to streamline processes. We know that marketing automation is the core of the content marketing, demand generation, and lead nurturing ecosystem and, when managed effectively, can increase not only a brand’s awareness, but also save time and money.
We help companies nurture leads intelligently by delivering messaging that resonates and connects with customers across various parts of the marketing funnel. By empowering you to innovate with purpose, we help you accelerate time-to-market while allowing you to focus on what matters most in your business.
Nurture Leads Intelligently with Marketing Automation That Works
Our marketing automation services have helped clients manage and optimize nearly every step of the marketing funnel, from initial lead capture to handing off qualified leads to sales teams. The multiple touchpoints not only help engage target audiences, but also intelligently promote brands, incite customer action, and create a loyal customer advocacy base.
By continuously optimizing and focusing on testing, segmentation, lead scoring, and analysis, I.S. helps companies capture the ‘big picture’ analytics and then scale-down to a granular data-driven perspective to make educated decisions that drive profitability.
Marketing Automation Consulting Services
If your company needs a simpler marketing automation platform, we are here to help. Peruse our marketing automation services to find the best fit for you:
We make marketing automation sound less scary. We help assist with choosing which platform would work best for your company and stick with you through every stage of the implementation. With your marketing automation platform at the center, you’ll have all of your data, contacts, website pages, emails, and more under one roof. And because these platforms are so cohesive, you will gain more insight into your customers than ever before with greater visibility into their purchase history, interactions with your content and emails, service ticket history, sales notes, and much more.
Marketing Collateral Development
With expertise in developing exceptional landing pages, emails, ad campaigns, content, and automated workflows, you can count on us to make the magic happen.
If you have existing investments in other platforms like Salesforce, you’ll be happy to know that we’re also a certified Salesforce Partner, among many other platforms. This means that we can integrate the two platforms seamlessly, keeping your teams happy, productive, and always up to date on the latest developments.
Marketing Automation Managed Services
We’ll provide ongoing support so that your team can focus on delighting prospects and closing deals. You’ll have access to the brightest minds at I.S. that can support your marketing efforts with content development, PPC, SEO, social media management, and anything else that falls under the marketing umbrella.
Marketing Automation Migrations
We’ve helped clients of all sizes migrate from one marketing automation platform to another while retaining their data, customer lifecycle status, notes, content, and more.
Email marketing can be a daunting task, but when done right, it brings in more qualified leads and more revenue. As a leading marketing automation agency, our experts can help you automate and optimize your email strategy to help you increase your email open rate, generate more qualified leads, and improve sales win rates.
Let us know more about your existing technology stack and we’ll show you how we can help.